Only Water present at FITUR 2020
The city of Madrid became the world showcase for tourism from January 22 to 26. This is a global meeting for tourism professionals (FITUR 2020) that takes place at IFEMA.
During these five days it was intended to connect professionals in the sector with travellers, as well as provide a space to discover trends and innovations in the tourism sector. This year, in addition, it stood out for a special focus on the sustainable development of the industry.
It is a unique forum to promote brands, present new products, learn about the latest trends and fill contact and prospect agendas.
We signed an agreement with the Grupo Naviera Armas-Trasmediterránea for the supply of cardboard water
FITUR 2020, has been the stage in which Only Water has signed an agreement with the Grupo Naviera Armas-Trasmediterránea. The objective of this collaboration is to supply water in cardboard containers, as part of its program to improve waste management and sustainable consumption.
The signing of the negotiation has been carried out by Evelio Sosa, Director of On-Board Services of the shipping group; and Francisco Rodríguez, CEO of Only Water. After this sharing, the implementation of this supply will be carried out in all the ships and terminals of the Group.
Only Water and City Sightseeing team up for sustainability
The President and CEO of City Sightseeing Worldwide, Enrique Ybarra, and the CEO of Only Water, Francisco Rodríguez, met at FITUR. In this way, the main lines of their joint actions for the year 2020 were consolidated.
Through this agreement, cardboard water containers will be implanted in these panoramic buses.
At this meeting our packaging was present in some stands, among them, that of Sercotel Hotels. One of the leading Spanish chains, dedicated to hotel operations and international branding.
In addition, they had a more sustainable pavilion than ever: made of woods from sustainable forests and decorated with water-based paint.